Soccer, the Passion that Dies Slowly in Ecuador
DOI:
https://doi.org/10.29019/eyn.v10i1.538Keywords:
Football, Professional league, Soccer market, Ecuadorian soccer, Market research, EcuadorAbstract
The research work aims to investigate sports habits and the acceptance of the product ‘Ecuadorian professional soccer championship’, among the inhabitants of the Metropolitan District of Quito and surrounding valleys. The theoretical support is based on secondary sources that allow understanding the soccer market in Ecuador. The reality of the market is evidenced by a quantitative study using the survey as a tool. From the research process results are obtained that are derived from 1 209 surveys: 11.56 % of people surveyed prefer to attend sports events in relation to football, while 66.50 % qualify between 1 and 7 the interest that awakens the championship of soccer in Ecuador, it is so that the ‘king of sports’ in Ecuador loses its throne as a mass spectacle.
Downloads
Downloads
Published
How to Cite
Issue
Section
Categories
License
Copyright (c) 2019 The Author
This work is licensed under a Creative Commons Attribution 3.0 Unported License.
The articles and research published by the UTE University are carried out under the Open Access regime in electronic format. By submitting an article to any of the scientific journals of the UTE University, the author or authors accept these conditions.
The UTE applies the Creative Commons Attribution (CC-BY) license to articles in its scientific journals. Under this open access license, as an author you agree that anyone may reuse your article in whole or in part for any purpose, free of charge, including commercial purposes. Anyone can copy, distribute or reuse the content as long as the author and original source are correctly cited. This facilitates freedom of reuse and also ensures that content can be extracted without barriers for research needs.
Creative Commons Attribution 4.0 International License
The Journal Economía y Negocios is distributed under a
Creative Commons Attribution 4.0 International (CC BY 4.0).
In addition, the journal Economía y Negocios guarantees and declares that authors always retain all copyrights to the original published works without restrictions [© The Author(s)]. Acknowledgment (BY): Any exploitation of the work is allowed, including a commercial purpose, as well as the creation of derivative works, the distribution of which is also allowed without any restriction.
